Nobody looks in the same place for treasure twice, right? Well, it depends on how you define ‘treasure’, I guess.
For designers, like me, creative thoughts & fresh ideas are hugely valuable. This is the ‘treasure’ I look for, and I definitely need to look more than once to find it.
Here’s what I mean:
The pic at the top of this post was my very first Instagram post, from about 5 years ago. It’s not a great photo, but ever since, every time I pass Fortuna apartments on the Sea Point Promenade, my head always turns to look at the building.
And if the shadows are interesting, I take another snap.
I must have looked at the facade of Fortuna at least 25 times, and then one day, I finally stopped and made a sketch of the shadows.
I kept thinking about the sketch, which brought to mind a new idea, which turned into a design. And eventually (after over a year) it ended up as a ceramic vase. And a summer scarf. And a Risograph print too.
Creative thinking is like that. You look at something – even a thing you’ve seen 100 times – and suddenly you can see something new.
So that’s why I keep my eyes out for ‘treasure’ every day. It can be found in the most ordinary things. All I need to do is keep looking.
“It’s not what you look at, it’s what you see.” – Henry Thoreau
If you want to see more treasure every day, check out my list of 9 tips to help you look better (I mean with your eyes. You look great already).